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AI, AEO, and GTM Engineering: How to Build a B2B Marketing Engine

AI, AEO, and GTM Engineering: How to Build a B2B Marketing Engine

In this packed episode, Lacey Miller joins Erin and Ken to demystify what it means to be a "Go-to-Market Engineer" in today’s AI-fueled marketing landscape. She breaks down how she uses agentic AI workflows to build repeatable, high-output growth systems without the team bloat. If you’ve ever wondered how AI changes content strategy, brand building, or TikTok for B2B... this is your playbook.

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